Category Archives: money

Truth or Consequences: Holding Big Business Accountable

When you or I start a business, we do not usually have the luxury of picking up the phone and calling our Congressman. Imagine actually getting through to your representative and having this conversation:

Noel: “Congressman Smith, this is Terry Noel.”
(Smith motions to his Executive Assistant, shrugs his shoulders, and writes a note asking who the hell this guy is.”)
Congressman: “Larry! Great to hear from you! You know, I am doing everything I can to stop global warming, guard against the swine flu, and get steroids out of baseball.”
Noel: “Well, Congressman, that’s not really why I called.”
(Smith motions again. Writes a note asking for the caller’s record of campaign contributions.)
Congressman: “Nothing?”
Noel: “Huh?”
Congressman: “What? I mean, nothing is more important than my constituents.”
Noel: “Well, you see, I have a big problem. My business is coming up short this quarter. To tell you the truth, I could use a bailout.”
Congressman: “I see…”
(Circles his finger at the side of his head in a cuckoo motion.)
Noel: “Not much. I mean nothing compared to the big banks.”
Congressman: “Well, Harry, it’s been nice talking to you and I appreciate your vote.”
Noel: “Wait! The bailout?”
Congressman: “Yes, I am making sure that all these companies are held accountable. I am glad you support me. American jobs for American workers. That’s what I say. We can’t let our businesses suffer because of low wages in Fiji. Call again. Anytime.”
Noel: “But…(click)…

When government injects itself into the economy, its actions are arbitrary, capricious, and usually based on campaign contributions. As long as politicians are given the power to reduce competition through regulation or provide subsidies outright to their contributors, businesses can grow. In fact, they can grow rapidly because they no longer have to work as hard to satisfy their customers. When things get rough, they ask their political friends to change the rules instead of competing fairly. Businesses don’t get winnowed out for failure to perform.

The winnowing process of a truly free market is supremely neutral. If you or I do not provide a better product or service than our competitors, we lose money. If we lose enough, we go out of business. The only way to stop the current insanity of propping up businesses that are “too big to fail” is to take away politicians’ power to interfere.

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Uncovering Your Hidden Value

All business operates on a simple premise. One person creates value for another. Outside of gift-giving and other types of benevolence, the creator gets paid. He or she receives value, often in the form of money, and both partners to the trade are better off than they were before.

Many forms of value are obvious. Clothing, shelter, food, and the people who create them are valuable because we need those basic things to survive. Music, paintings, sports and other non-essentials improve our lives even though we could live without them. But they too are commonplace and obvious.

Many people who start businesses are stuck in the obvious. They try to provide more of what others are already providing quite well: dry cleaners, groceries, web design, etc. There is nothing wrong with opening this kind of business. If you can do it better, faster, or cheaper than your competitors, you may do well. But why butt heads with the rest of the market?

Each of us has value to others that may have gone unrecognized. We may know how to do something unique or make something unusual that is valuable to 0thers. But how does one discover these hidden veins of value? Start by brainstorming fifty ideas for businesses. Don’t criticize or question any idea, just write down fifty. Even if some turn out to be “obvious” keep writing. Chances are, you will find something valuable that only you can provide.

The next step is refining your idea into a business model. A business model takes your initial idea and builds around it a “delivery system” that allows you to get paid for what you do well. More on business models next post.

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Filed under economy, entrepreneurship, financial crisis, investing, money, new business

What is Money?

If your answer is the green stuff in your wallet or purse, go to the back of the line. The paper we all carry is a facsimile, a representation–a marker, really, for real money. It is fake. It works well in the place of real money, but only under certain conditions.

The idea behind money itself is brilliant. We can imagine how the first humans developed the barter system–you make arrows better and I make blankets better. Hmmmm…maybe we could trade and both be better off. Free trade ranks as one of humanity’s crowning achievements. As we grew in intelligence and sophistication, the barter system became cumbersome. If you did not happen to need blankets at the same time I needed arrows, we were out of luck.

Money was invented to “mark” an asynchronous exchange of value. That is just a fancy way of saying that one of us could store the value he/she had created for future use. Neat idea, huh? The only problem was what to use for a marker.

Not just anything would do. In order for something to serve as money, it had to be durable, portable, and rare. Durability allowed value to be stored safely. No good using a tree leaf if it disintegrates before it can be spent. Portability allowed the value to be transported over large distances, thus expanding trade to the benefit of all. Those two characteristics are fairly obvious, and real money over the course of human history has nearly always been durable and portable. But why rare?

Rareness is a desirable characteristic for money to have because it needs to represent the value that is created and stored by the holder. If we were to use any old seashell, everyone could become rich by going to the beach. Something is wrong here, though. How can everyone become rich by picking up seashells? The answer is, they can’t, though our government believes they can. This is the primary reason we are all facing the biggest financial crisis in decades.

Money is not usable. We can’t eat it, can’t wear it, and can’t cure disease with it. What we want is the value behind it. If I am sick, the only reason I want money is to purchase your services as a physician. That seashell is worth only what I can trade it for. If the supply in a particular economy (let’s say a village) gets too high, its value goes down. Soon it takes a bushel basket full of shells to purchase what three shells would purchase before.

The reason shells become worthless is that anyone can get them without providing any tangible value to anyone else. Over thousands of years, two main materials have emerged that prevent such flagrant abuses of the idea of money–gold and silver. Yes, some people acquire wealth by digging up gold or silver, but it is a lot of trouble and the supply is limited. In a sense, the miners of precious metals earn their value by providing the rest of us with a solid standard of exchange.

Gold and silver became the only real money not because anyone decreed them to be so, but because people in general recognized them as money. Governmental interference came much later, mostly with undesirable consequences.

Today, our government is creating currency hand over fist. All this in the name of “saving the economy.” Note that I said “currency,” not money. Did you ever wonder where that now nearly one trillion dollars comes from? They create it out of thin air. It represents no tangible value whatsoever. Like the village I just spoke of, our politicians are going to the beach, gathering shells, and calling it money. Oh, and they force us to use it as money. That is why you see “This note is legal tender for all debts, public and private” on our currency.

Our nest eggs all got hammered last year because we were counting on currency. We all thought that we would be able to trade what we thought was money for things we will want and need when we retire. Not likely. If your portfolio was mostly stocks, bonds, and mutual funds, you have been had. If you thought that Social Security would allow you to at least buy food and shelter and that Medicare would pay your doctor bills, think again.

The good news is that we do not have to sit and take this. No, I do not mean storming Washington, much as I love to dream of that. I mean that living the life you want to live and being able to retire comfortably now requires more courage and savvy than ever before. Next week, I will explain why you must learn what assets are and how you can start creating them.

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